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    Embla Medical hf

    http://www.ossur.com
    Embla Medical hf
    Grjothals 5
    110 Reykjavik
    ICELAND
    Tel: ‎+ 354 515 1300
    Fax: ‎+ 354 515 1366
    E-mail: mail@ossur.com

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    Strategy & Goals  

    year 2015

    Corporate Strategy

    Össur’s vision is to be the leading company in non-invasive orthopaedics. Össur’s business is improving people’s mobility through innovative technologies within the fields of bracing and supports and prosthetics. Össur will continue to generate value for individuals and healthcare systems by focusing our business strategy on innovation, efficiency and growth.

    MAIN FOCUS AREAS
             


    Innovation

    Execute Ideas that add Value


    Efficiency

    Do Business Efficiently


    Growth

    Sustainable Growth


    We embrace innovation in all our actions by creating value for our customers. We will be at the forefront of indication-related innovation to ensure our consistently strong position in the market.
     

    We strive to increase efficiency and drive continuous improvement. We run efficient operations in the most optimal locations, hire passionate employees and deliver strong profit and cash flow.
     

    We will achieve growth by successfully commercializing our innovation through our local go-to-market strategy and commitment to our customers’ needs. We will further develop our business and leverage untapped market opportunities.



     
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